We come from a place where nature rules.
Up north, where the elements dictate life, where the weather is as moody as it is powerful and beautiful. The forces of nature made us resilient and resourceful, and inspired products that can beat the elements. To really prove that point, we are heading far up north, into the Swedish wilderness. Determined to give the hikers of the popular trail Kungsleden a treat when bad weather strikes.
This October - when it starts to pour down over Kungsleden - it gets connected and the better the downpour the better the signal.
Bad weather has never been better. Let’s beat the elements. With Wi-fi.
Now the weather is shifting, either the sky is blue or heavy with rain. Be prepared - Beat the rain with Roc Spirit Jacket. It's reinforced at the right points to weather any wear and tear from either your kit or any obstacles you might encounter.Don’t miss Roc Spirit Jacket
Meet our Friend and snowboarder Antti Autti in the first chapter of Statements video series. The first one is finally out and it's all about powder in the land of the rising sun, we present ONSEN TOUR.
Beat the elements as Antti.Read more